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In the fast-evolving world of digital marketing, Pay Per Call (PPC) stands out as one of the most powerful lead generation models for businesses seeking real-time customer engagement. Unlike traditional online advertising methods where marketers are paid per click or impression, Pay Per Call is a performance-based model where advertisers pay only when a potential customer makes a phone call.

This article explores the Pay Per Call model, how it works, its benefits, industries that thrive with it, and how you can start running or benefiting from a PPC campaign.

What is Pay Per Call Marketi...Read More

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