Nominated for BBC's Sound of 2012, rising #hiphop artist A$AP Rocky, has caught my attention. BBC's Sound of 2012 is an annual poll that recognizes promising new talent. Artist running against A$AP Rocky include, Skrillex, Frank Ocean, Niki & The Dove, and StooShe. In 2003, 50 Cent was awarded, and 2010 Ellie Goulding, both of which have made a promising music career. A$AP has catchy beats, and original lyrics. His songs draw you in with their odd hooks, and voice effects. I definitely have respect for A$AP, because he started out at an 8 year old in Harlem, who wanted to be a rapper, and he has really made something out of himself.
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